Summer 2026 | Skill Development
Aesthetic Development, Branding, Wood Working, Glass Molding, Design Theory and Method Development.
A Cocktail Smoker Set designed to reach new consumers, encouraging younger audiences to approach cocktail making as new luxury hobby, while maintaining the traditional class and experience of current market.
Vela Cocktail Smoker
Vela | “Candlelight” in Latin
Candlelight transforms ordinary gatherings intomemorable experiences. It softens spaces, it encourages conversation, & creates intimacy. Vela takes inspiration from this tradition, using light, smoke, & traditional craft to elevate your cocktail ritual.
How might we make cocktail culture more approachable and engaging for a younger generation of consumers without sacrificing the craftsmanship and sophistication valued by traditional enthusiasts? Can we transform cocktail preparation from a task into an experience worth sharing? - blending the making experience with the enjoyment of the beverage itself, creating memories and conversation that linger long after the final sip.
The Mission
Vela creates a thoughtful and crafted experiences for your cocktail parties. An experience of warmth, atmosphere, and connection to one another. Through ambient lighting, smokey flavor, and a curated ritual, Vela transforms a simple drink into a slowed down and relaxing experience.
Let’s redefine cocktail culture, inviting all generations to share in the cocktail smoking hobby, blending modern “Organic Futurism” trends with timeless craft and tradition.
The Logo
An interlock of the “V” tying to the lingering smoke.
Colors & Diamond Motif
bright, inviting, stands out from others on the market while still being traditional. Classic Diamond.
Ideation & Testing
Curvature
Refining internals for magnetic snap and casing for an illuminated light at the base of the glass.
Illuminated Base
Moving away from overly bulbous forms, leaning in to “natural” feeling curvature to align with the overall aesthetic direction.
& Refinement
Subtle delicate details introduce a feeling of craftsmanship and refinement, leaning into the diamond motif on the glass pieces. Beginning to design corresponding accessories (torch & chip container)
